10,000 Vinyasas

Well, here is yet another example of the industrial food system, and it’s corrupt influence on the persons in charge of regulating it, in a story about how a new labeling program called “Smart Choices” allows such fine processed foods as Froot Loops to be deemed healthy, or, in the words of the captivated Eileen T. Kennedy, president of the Smart Choices board and the dean of the Friedman School of Nutrition Science and Policy at Tufts University, at least the least worst option: “You’re rushing around, you’re trying to think about healthy eating for your kids and you have a choice between a doughnut and a cereal,” Dr. Kennedy said, evoking a hypothetical parent in the supermarket. “So Froot Loops is a better choice.”

Ho ho ho…Thanks, doc. Just for reference, this product is 42% sugar by weight. As one commentator mentioned, surely the doughnut would be better than a tub of lard, so let’s give the doughnut the Smart Choices check too. Actually, I don’t really think you should be buying stuff that has a nutrition label on it; these are processed foods not deserving of your attention. Once again, it’s difficult to come to any other conclusion except that the industrial food system is untrustworthy and no one should buy their products. Here are some of the participants: Kellogg’s, Kraft Foods, ConAgra Foods, Unilever, General Mills, PepsiCo and Tyson Foods.

Just don’t buy. Just don’t.